Nobody Leaves a Workshop Saying It Was a Waste.
Choosing the best leadership consultant in the Durham Region matters because leadership development is unusually hard to buy well, and the reason is worth naming. A bad session still feels good. People enjoy a day out of the building, the facilitator is warm and articulate, the feedback forms come back positive, and everyone returns to work having changed nothing. Six months later there is no way to tell whether the money did anything, so nobody asks.
Compare that with buying a machine. If it does not run, you know within a week. That feedback loop is missing here, which puts the burden of judgment entirely on you at the point of purchase. I run a leadership development business in Ajax, so read this with that in mind, and then use the questions on me.
Why Do So Many Leadership Programs Change Nothing?
Not because the content is wrong. It is usually fine. The failure is structural, and it has a name in the research literature: the transfer problem, meaning the gap between what people learn in a session and what they actually do afterward at work.
McKinsey published an analysis of why leadership development programs fail that identified four recurring mistakes, and the two most relevant to a buyer are overlooking context, meaning teaching generic leadership disconnected from the specific situation, and decoupling reflection from real work, meaning learning that never gets applied to a live problem. Verified 22 July 2026.
That maps to something obvious once stated: a person learns a habit by repeatedly doing it under real conditions with feedback, not by hearing it explained well. Any program built as an event rather than a process is fighting that reality. So the first structural question to any provider is simply how long the program runs and what happens between sessions.
What Should You Ask a Leadership Consultant Before Signing?
- Over what period does this run, and what happens between sessions? If the answer is a day or two with nothing in between, you are buying an event. Ask what participants do at work between meetings and who follows up.
- How will we know it worked? Push for measures in numbers you already track: turnover on a specific team, absenteeism, safety incidents, or an existing staff survey score. A provider who only offers participant satisfaction is measuring enjoyment.
- What do you need from my senior leadership team? The honest answer is never nothing. If a provider is happy to work only with middle managers while the executives stay out, expect the gains to fade when participants return to an unchanged environment.
- What is your content, and where did it come from? Licensed programs, proprietary material, and general facilitation are all legitimate. What matters is that they can explain the source and the reasoning behind it.
- Have you done this work yourself? Ask what they actually ran or led, not who they have taught. Someone who has held accountability for results has a different relationship with the material.
- Who would you turn away? A provider with judgment has a list of situations where they are the wrong answer. A provider selling a package does not.
- What happens after the program ends? Habits decay. Ask what maintains them and be skeptical of anything that ends cleanly on a final session with no follow-through.
National Providers, Local Practitioners, or Building It Internally?
Three models, different strengths
National providers. FranklinCovey leadership programs and Dale Carnegie leadership training bring tested curricula, certified facilitators, and the ability to deliver identical content across many sites. If you have multiple locations and need one shared language of leadership, that consistency is genuinely difficult to replicate locally and is worth paying for.
Local practitioners. The trade is standardization for proximity: fewer participants, your actual problems as the material, and continuity with one person who remembers the context. Usually the better fit for a single-site organization or a small senior team. Verify the individual carefully, because quality varies far more than it does with a large provider.
Internal capability. Often overlooked and sometimes correct. If you have an experienced leader with the time, the mandate, and credibility with the team, developing them to run this work may serve you better than any purchase. External help earns its cost when you lack that person, when previous attempts have not held, or when an outside perspective is precisely what is needed.
What Are the Warning Signs?
- A guaranteed outcome. Results depend on your people and your follow-through. A guarantee is a sales device.
- A single-day fix for a cultural problem. Culture is the accumulated behaviour of your leaders. It does not turn over in a day.
- No interest in your senior team. Development that stops below the executive level tends to fade when participants return to unchanged expectations.
- Measurement offered only as satisfaction scores. Enjoyment is not impact, and the two often move independently.
- Testimonials with no specifics. Warm praise without a named situation and a described change tells you nothing.
- Nothing they will not do. A provider who says yes to every request has not thought carefully about where their approach fails.
How Do We Work With Organizations in Durham Region?
For transparency, here is where Gurley Leadership Solutions, a leadership consultant based in the Durham Region, sits against the questions above. Programs run over months with application between sessions, not as single events. Every engagement is a proven Leadership Management International program, customized to your organization, so the content source is stated rather than vague. Goals are set in your numbers at the start and reviewed openly. Senior leadership involvement is required, not optional. And I will say when the answer is not a program at all.
Gurley Leadership Solutions is based in Ajax and works with organizations across Whitby, Oshawa, Clarington, Pickering, Barrie, Mississauga, and the wider Durham Region and Greater Toronto Area, in sectors including manufacturing, healthcare, not-for-profit, engineering, and operations. Read more about Malcolm Gurley or see why choose Gurley Leadership.
Bring These Questions to a Free Call
Before you choose a leadership consultant, book a free 15 minute phone call with Malcolm Gurley and use the questions in this article. If the answers do not satisfy you, do not proceed. That is the correct outcome of a first conversation that does not fit.
Prefer the phone? Call 416.669.7644, Monday to Friday, 8:00 AM to 6:00 PM.
Book Your Free 15 Minute CallFrequently Asked Questions
How do I choose a leadership development provider?
Judge three things. Structure: does the program run over months with practice between sessions, or is it a one-time event. Measurement: are outcomes defined in numbers you already track, before the work begins. Ownership: does the provider require your senior leaders to be involved. These predict results far better than reputation or how engaging the first meeting feels.
Why do so many leadership programs produce no change?
Because of what researchers call the transfer problem: the gap between what people learn in a session and what they do afterward at work. McKinsey's analysis of leadership development failures identified overlooking context and decoupling reflection from real work as two of the recurring mistakes. Programs built as events rather than processes over time are working against how habits form.
Is a national provider better than a local one?
Neither is better in general; they solve different problems. National providers offer tested curricula and consistent delivery across many sites, which suits multi-location organizations needing one shared approach. Local practitioners offer proximity, customization to your actual problems, and continuity with one person. Quality varies more among individuals, so verify carefully.
When should we build this internally instead?
If you have an experienced leader with the time, the mandate, and credibility with your team, developing that person to lead the work may serve you better than buying anything. Outside help earns its cost when you lack that person, when previous efforts did not hold, or when an outside perspective is what you actually need.
How do we get started?
Book a free 15 minute phone call with Malcolm Gurley through the button above, or call 416.669.7644, Monday to Friday, 8:00 AM to 6:00 PM. There is no cost and no obligation for the initial conversation.
About Malcolm Gurley
Malcolm Gurley is the President of Gurley Leadership Solutions Inc. in Ajax, Ontario. He brings 35+ years of senior executive experience with Honeywell, Johnson Controls, and Armstrong Fluid Technology to every engagement. He is licensed through LMI Canada and holds a Lean Six Sigma Black Belt. Clients typically report returns of 10:1 or better on their program investment, though every engagement is customized and outcomes vary by organization. Learn more about Malcolm Gurley or see why choose Gurley Leadership.
Gurley Leadership Solutions Inc. delivers leadership development and organizational improvement programs licensed through Leadership Management International; every engagement is customized and outcomes vary by organization. This article is written by a provider of leadership development services and describes general selection criteria rather than an independent comparison of named providers. Return-on-investment figures, including any 10:1 reference, describe typical results from prior engagements and are not a guarantee of future results. This article is general information, not a proposal and not an offer.